NASP Headquarters / Dal Pian Arquitetos Associados

Architects: Dal Pian Arquitetos Associados
Localização: Av. Alexandre Colares, 1188 – Parque Anhanguera, São Paulo, Brazil
Authors: Lilian Dal Pian, Renato Dal Pian
Architects In Charge: Carolina Freire
Area: 29700.0 m2
Project Year: 2017
Photoghraphs: Nelson Kon, Pedro Mascaro

Constructor: HTB
Interior Architecture: Athié | Wohnrath, Estúdio Penha
Team: Amanda Higuti, Bruno Pimenta, Carolina Fukumoto, Carolina Tobias, Cristiane Sbruzzi, Filomena Piscoletta, Giovana Giosa, Júlio Costa, Lidia Martello, Luis Taboada, Marina Risse, Natalie Tchilian, Paola Meneghetti, Paulo Noguer, Ricardo Rossin, Sabrina Aron, Yuri Chamon
Managment: ARC Controle de Investimentos

Text description provided by the architects. In 2011, Natura, a Brazilian multinational company of cosmetics and beauty products, promoted an architectural competition on invitation to its new administrative headquarters in São Paulo. The project chosen among nine participating teams is located on the borders of Via Anhanguera, one kilometer from Marginal Tietê. Built next to the company's distribution center, it occupies a plot with dense vegetation of approximately 112,000 square meters. With an area of 29,700 m², its program includes corporate spaces for 1,600 employees, as well as support areas, services and utilities.

Respecting the natural conditions of the site, the building was thought of as a transparent and highly permeable Horizontal Tower, approximately 100 meters long. Like a floating volume amid the exuberant vegetation, it receives the main flows of pedestrians through walkways that pass through the treetops. Gardens, green areas and reflecting pools appear as incisions and elements that invade its built mass and
balance its volumetry.

Comprising six floors (ground floor, three standard stories and two lower floors), its internal spaces are articulated around an Integrating Void, which crosses all floors. Internal gardens and circulation areas are also facing the void. Panoramic lifts and a set of stairs cross the space and reinforce the prerogative of an extroverted building that exposes the flow and movement of users. A wide Unifying Cover, consisting of horizontal glazed frames and metallic perforated louvers, filters the natural light.

Following eco-efficiency’s principles, the east and west glazed facades are protected by a laminated glass louver system fixed in metallic frames. Metal louvers implanted on the north and south faces decrease the indoor insolation. Furthermore, the green roof aims to intensify the building’s thermal isolation.

Offering unconventional, dynamic, fluid and extroverted work spaces, the NASP architecture seeks to externalize the principles that underlie, govern and drive the company actions – sustainability, innovation, transparency and social-environmental commitment.